Scale Your DTC Brand Profitably With World-Class Retention Marketing

Best-in-class email & SMS marketing for best-in-class eCommerce giants.

Retention marketing done better than anyone else, period

Why leading eCommerce brands choose Kensington Media House:

$250M+

Revenue Generated Since 2021

$10M+

In Client Revenue Flowing Through Our Campaigns Monthly

60+

Active Clients, 36 Expert Team Members

Email Marketing

Build a full funnel to drive cheaper customer acquisition, quicker and higher LTV, and referrals from a database of raving fans. Fight rising CPMs and falling conversion rates with the most cost-effective channel in eCommerce.

SMS Marketing

SMS used to be all the rage — now it’s rarely mentioned. But done right, it can quietly add 10% more revenue without annoying customers or coming off pushy.

CRM Optimisation

Map every touchpoint in your customer journey — from acquisition to nurturing, retention to advocacy — and build a custom funnel to maximize each stage.

Retention Strategy Consult

Based on your brand archetype, we’ll find the high-leverage points in your post-purchase journey to drive LTV faster and more efficiently.

Every Brand Is Different.
So Is Our Strategy

Whether you're selling high-ticket products or daily consumables, we design tailored retention systems based on your brand's AOV and purchase frequency.

High AOV / Low Frequency

Considered Purchases. Premium Positioning. Long Sales Cycles.

For brands with AOVs of $400 and above, repeat purchases are rare — so every touchpoint counts. We avoid discounts like the plague, instead using educational flows, high-volume campaigns, first-party data, and smart post-purchase models to drive upsells of complementary products without eroding margin.

+102%
Increase in list growth from optimized pop-ups
£250,000+
Incremental monthly revenue from retention efforts
+20%
Increase in LTV from strategic post-purchase campaigns

Mid AOV / Mid Frequency

High SKU Count. Medium AOV. Delicate Retention Strategy.

When you’ve got a broad product range and a mid-range price point, retention becomes a balancing act. We reduce pre-purchase confusion by driving traffic to bestsellers, build longer flows to nurture intent, and segment campaigns differently for first-time vs returning customers to maximize contribution. Combined with a high-frequency product release strategy, this drives fast LTV capture and keeps your active customer file buying.

+61%
Increase in list growth from optimized pop-ups
+22%
Increase in retention revenue across flows and campaigns
+13%
LTV boost from segmented campaigns and upsell strategy

Low AOV / High Frequency

For CPG brands, the real game begins after the first order. We go more aggressive upfront with offers to convert, then shift hard into upselling more of what customers already bought. Unlike apparel brands, cross-selling rarely works here — retention is about getting customers to rebuy and subscribe. That’s why we build aggressive replenishment flows, urgency-based winbacks, and progressive rewards to keep LTV climbing. It’s not about variety — it’s about volume.

+300%
Increase in retention revenue after onboarding KMH
37%
Email opt-in rate from optimized front-end offer
8-Figure
Annual revenue from subscriptions alone
SMS Marketing
Email Marketing
CRM Optimisation
Retention Strategy Consult
SMS Marketing
Email Marketing
CRM Optimisation
Retention Strategy Consult

Best-In-Class Results For Best-In-Class Brands

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“We’ve been through four or five lifecycle agencies. KMH is the only one I’d call world-class — they blend branding and performance like no one else.”

$600k to $900k, a 50% increase.
50%+ open rates across all campaigns.
Book Your Free Strategy Call
High AOV
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Want to Join the Team Behind $250M+ in Revenue?

If you’re ambitious, detail-obsessed, and thrive in a high-performance environment, we’d love to hear from you.

The Details,
Answered

From onboarding to results — here’s what to expect when you work with KMH.

How much does it cost?

We offer several packages, typically structured as fixed retainers — but every offer is custom. Your brand’s needs, size, and growth opportunities determine the final proposal. Book a call and we’ll build a plan tailored to you.

How are you different from other agencies?

We don’t run templated playbooks. Our brand archetype framework lets us diagnose your CRM from first principles and apply only what works for your brand type. From custom roadmaps to deep data reporting, we don’t just send campaigns — we build strategic engines that compound. Nothing slips through the cracks.

What if your work doesn’t perform?

We offer a performance guarantee. To learn how it works and whether you qualify, book a call and we’ll walk you through it.

How long does it take to go live?

Campaigns start going out within 7 days of signing. Your core flows typically go live within 21 days, and your first deep data report arrives after your first full month.

Do you have a strict contract?

Nope. We believe in earning your trust through results and experience — not rigid terms. Our clients stay because they’re happy, not because they’re stuck.

Let’s Build a Retention Engine for Your Brand

You've seen the proof. Now let’s make it happen.